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Google X founder Yoky Matsuoka explains 'The Valley of Death' in product development


  • Yoky Matsuoka is in the middle of a spectacular career. She began as a semi-professional tennis player. She became a renowned expert on robotics because she dreamed of building a robot tennis partner (something she never accomplished). She did research stints at University of Washington and Microsoft Research.
  • She says there's a "Valley of Death" between academia and commerce because each of them are after different things.
  • Research is all about proving an idea that's never been done before. Have an idea, write a grant, hire research students, get proof-of-concepts and have everyone publish papers. Those papers bring in more grant money and lead to tenure.
  • Then she went on to become one of three co-founder of Google's moonshot R&D unit Google X (now called merely "X"). Today, she's the Chief Technology Officer at Nest.
  • Having been both a university researcher and a product developer, she has an interesting perspective on why it's so hard for research breakthroughs to wind up in products.
  • Researchers want to focus on new stuff that's never been done before. They don't want take something proven and published, and make it stable for a billion users.

  • And product people don't want to spin their wheels experimenting with early technologies that have only worked for 10 people. Their attitude is "We're working on real products," she describes.
  • The gap comes at that point. Researchers assume that that some great product person will take the research and turn it into a product to be used by millions of people.
  • But it's not easy to take a product "that works for 10 people and getting it working for a million or a billion people," Matsuoka says.
  • And the work required to bridge t hat gap "is boring for everyone," she says.
  • She thinks the solution is for more cooperation between the two sides, including more researchers who jump to commercial work and back and again, like she has.
  • And that was one idea behind the formation of X, which she says was intended to be a "paradigm shift" in research. Even though none of the companies that X has launched has yet to produce financially successful products, she says "It's been very successful, by its own metric."

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